Alan has been very helpful in helping
La Fiesta Restaurant execute our loyalty
program with very good results. He is very
knowledgeable in direct response and
loyalty marketing .
Sam Castillo, La Fiesta Restaurant & Cantina, Waco, TX
Allan has a well
organized direct marketing
program that, if implemented, will result
in increased sales and customer
loyalty. His main point: Communicate to your
targets, prospects and customers. Its a proven method
that works.
Amy Inzitari Clem Sr. Program Manager
The Peterson Group
Through your efforts, our
retail sales are up 75% for the first two quarters of this
year and customer retention is up 40%.
David Pryor, Touch of
Health Spa, Memphis, TN
Your letters and postcards were
so effective they increased our mail order sales 40%
over the same period last year.
We highly recommend Allan Katz, The
Loyalty Coach. His keenly, knowledgeable direct mail
advice assisted us in The Grand Opening of our Garden
Plaza Hotel Chain. His proven ideas, strategies and
creative direct response mail campaign, generated
hundreds of business to business leads for our catering
and meeting planning division, which we are still
benefiting from today.
Pace
Cooper, CEO, Cooper Hotel Group
Individual Coaching
How To Get a Personal, One-On-One Expert Tune-Up for Your
Retail & Service Marketing Loyalty & Direct Marketing
Campaigns?
I’ll personally take you by the hand and guide you to the next level – so you can keep customers from defecting to the competition, put more cold hard cash in your pocket, and capture the lion’s share of your market…
Dear Retailer or Service Professional,
Let me ask you a
question.
Are you frustrated with the money you’ve
been making?
If you are… or if you’re worried about the future of
your retail or service business…about increasing discount
competition… about the factors today that give retailing such a high
failure risk…. then I have some ideas you should consider…
The fastest, easiest way to
stop worrying and do something about it, is to get a personal, one-on-one
consultation with a true retail marketing expert (one who, unlike
many coaches and consultants, has actually experienced this sense of
frustration in my own small businesses) and then get a steady stream of
ideas and innovations from a group of street-savvy retailers just like you.
Years ago retailers and
service companies enjoyed the intimate relationship they had with their
customers. There weren’t so many "big box" competitors, the "mom and pop"
stores had a quaint, inviting look and feel about them and many made a
good living without a lot of advertising. But today, retailers and
service companies have to fight tooth and nail just to stay competitive.
And if you still just rely on mass media advertising to build your retail
fortune, you could blow a ton of cash really fast with few results. Any
lapse in an ongoing marketing program just means more money in your local
paper’s pocket and far less in yours.
Retail movers and
shakers know this and that's why hundreds have purchased my "Complete Guide To Retail Loyalty
Marketing" and depend on my
expertise to coach and guide them through the retail marketing maze. They
get personal assistance from me and access to my library of thousands of
successful retail and service marketing strategies and campaigns.
I’m often asked, "How Do You Know
All This Stuff?" My answer is… I’ve personally coached and consulted
with hundreds of retailers and service companies over the past 20 years
and generated millions of dollars for my clients.
And, that’s not all…
I’ve actually owned several retail and service
companies myself, building them from scratch and growing them into
successful cash generating enterprises. I started my last business with
$500 and sold it years later for half a million dollars. In nearly every
case, I’ve been able to overcome the frustration of slow, morbid sales and
convert prospects into cash creating advocates for my business. Imagine
what I could do for you!
In fact, this past Christmas, one of my Jewelry
store clients actually gave ME a present, for a job well done. Now that’s
a Loyal Advocate type of customer, wouldn’t you say?
So whether you're a rookie,
a frustrated veteran, you don't know how to start marketing a retail or service
business or just want to take your business to the next level, you’ll have
the experience and wisdom of creative, innovative, proven retail
strategies guiding you to the next level of success.
Here's
what you'll get from these creative and innovative sessions:
How to use Direct Mail effectively. I’ll
show you step by step procedures to make your direct mail more successful, regardless of your past experiences.
Specific Strategies and Secret Techniques
for moving your customers up the "loyalty ladder" from prospects to
raving, flag waving advocates for your business. These people won’t
ever shop at a competitor again!
How to stop wasting money on ads that don’t
get a measurable result. I’ll show you how to handle ad reps and agencies
to follow my model for retail and service company success.
How to unleash the "goldmine" in your customer
records.
I’ll show you a technique so powerfully
successful, it will recapture 15% - 20% of your lost, old customers... begging to come back and do business with you again and
again.
How to hire and motivate your employees to
become 100% more productive… with these five unique strategies you’ll
wonder why you didn’t think of this sooner.
How to successfully compete against the "big guys"
and WIN!
Here’s how it
works
I’ll send you a prep form to fill out which will
tell me all about you, what you want to accomplish, your problems, dreams
and aspirations. This will spark a whole lot of questions you will want to
ask me about your business and will help
get me prepared. It doesn’t mean we have to only talk about these specific
questions, but they will serve as a springboard during our one-hour
coaching session. We set a time and a date and you call me. It’s that
simple.
And that's not all….
Here’s How I’ll Help You Skyrocket Your Business
Profits Each And Every Month
Promise #1: You’ll Attract New Customers
Easily!
You’ll attract new customers like a magnet. Starting
today you’ll never again wonder how you’re going to increase store
traffic. You’ll learn how to put your business on auto-pilot, attracting
customers and building life long relationships that keep customers loyal
and coming back again and again.
Promise #2: You’ll Increase The Amount Of Money Your
Customers’ Spend
I’ll teach you how to up-sell and cross-sell your
customers… to add value to every purchase and build a "success model" to
double your business within the next 12 months.
Promise #3: You’ll Crush Your Competitors, Even If
They Offer Lower Prices!
People think I’m crazy when I offer this, but the
secret to keeping customers loyal is actually simple. And it involves your
individuality… that core benefit that sets you apart from your
competition. The trick is to unleash it properly, using proven
marketing strategies.
Promise #4: You’ll Mine The Gold From Your Present
Customers!
It costs 5 times more to get a new customer than
keep an old one. Yet an existing customer will generate 10 times more
profit. We’ll explore how to recapture lapsed customers…plus the secrets
of database marketing and how to cut costs and boost profits using this
powerful marketing weapon creatively.
Here’s What One Of My Coaching Clients Says:
Allan developed a database marketing campaign for
our retail mail order business to expand our profits over the Christmas
Season. His new creative approach, ideas, copy and strategies increased
our business 40% over the past Christmas Season. Thank you, Allan
Promise #5: You’ll Avoid Common Business Mistakes
& Make Better, More Informed Decisions
When you sign up for individual
coaching today, you’ll never again have to second guess
yourself when making important marketing and business decisions. You’ll
have my 20 years of retail and service marketing experience solidly behind
you… guiding you every step of the way.
There Are Only 24 Hours In A Day:
Look, I’m really busy working with highly motivated
clients committed to taking their businesses to the next level. And those
are the type of people I’m interested in working with. Highly motivated
individuals. If you’re just "looking around" searching for a "get rich
quick" fix, I’m not going to be able to help you.
Hey Allan, Thanks. You gave me a
fantastic amount of information, all in one session. My notes are a real
gold mine now. Thanks again for sharing your knowledge so freely.
Howard Walters, NY, NY
If you’re ready and committed to take your business
to the next level…. To finally work on your business with a written game
plan and someone to help you personally implement it, I’d be glad to talk
to you further about it. Simply e-mail info@loyaltycoach.com.
To get started right away, simply select
one of the four options below and I’ll contact you personally to get
started…
Individual Personalized Coaching
Is Perfect For You If...
You love what you’re doing but hate to do the
marketing
You’re putting out fires all day and only market when
you find a few minutes of spare time… which is
rare!
Your marketing is sporadic… you just need someone to
help structure it and make sure you have a marketing action plan…it
gets done… on time…within budget… and some help with creative ideas
that really work!
There are four coaching packages
1. PLATINUM+ 12 Month Coaching Package Ideal for mature businesses who want expert
advice and proven successful marketing strategies to take your
business to the next level.
Here’s What The Coaching
Includes:
1. Development of A
Comprehensive Marketing Action Plan.
2. Regular Weekly ½ hour phone coaching for
12
Months with marketing support.
3. Copywriting & Critique of
Ads.
4. Idea Generation and Implementation of
Plan.
5. Unlimited e-mail access to me (Allan
Katz).
6. Answers to your most pressing questions.
7. Encouragement, hand holding and some tough
"marketing" love.
Here’s What You Get:
Create and review your What's In
Store For Your Future Marketing Action
Plan, which will enable you
to clarify your wants from your don't wants and start working
towards achieving your goals. You'll be on the road to creating your
ideal business.
Discover advanced auto-pilot marketing
techniques to take your business to the next level.
How to become a more effective marketer
using the tested, proven techniques that have made millions for my
clients. (And when you begin today you can start making the kind
of money you've always dreamed of).
Focus on what makes your business unique and
how to increase your visibility to boost sales exponentially.
Constant marketing is the key. Knowing the system unlocks it. You
will have the benefit of the services of a professional innovator as
well as the benefit of a marketing expert and mentor who has created
and managed several successful small business and overcome many of
the challenges you now might have.
Have private access to my vast 21 year
collection of proven, successful marketing tactics, sales letters,
retail ads and promotions you can begin to use today to capture the
lion's share of your market easily. (This element alone is worth
$1000's of dollars in time alone you'd have to spend to hire a
marketing consultant, agency, graphic artist and copywriter.
I’ll not only give you hundreds of
successful strategies, I’ll write the copy and design the ads for
you so you’ll get mega results.
Here’s what my long term coaching clients say about
the 12 month coaching program:
We had never used any marketing strategy like
Allan’s before. We felt, being new business owners, customers would
just keep coming into the store and it would grow naturally. Then,
Allan designed a new customer acquisition program for us. We wanted
to build up our lagging pick up and delivery service. The first
letter, sent to a highly target list of qualified prospects
generated $82,473 in sales. We were sold! Ever since then, for over
15 years we’ve used Allan’s strategies to get new customers and keep
our customers loyal, without heavy discounting.
Ray D. Bensinger’s Fine Cleaners,
Memphis, TN
2. GOLD+ - 6 Month Coaching Package This coaching package includes the following elements:
Development of Comprehensive Marketing Plan,
3 Months of Marketing support and Coaching, Copywriting
Critique of Ads, Idea Generation and Follow Up Implementation of
Plan.
Create your What's In Store For Your Future
Marketing Plan, which will enable you to clarify your wants from
your don't wants and start working towards achieving your goals.
You'll be on the road to creating your ideal business.
Discover how to easily put a marketing
"system" in place to free up personal time.
How to get free publicity for your new
business so you don’t have to spend a fortune on advertising with
few results.
Focus on what makes your business unique and
how to increase your visibility easily to begin to develop sales
strategies that get results. Constant marketing is the key. Knowing
the system unlocks it. You will have the benefit of the services of
a professional innovator as well as the benefit of a marketing
expert and mentor who has created and managed several successful
small business from scratch and overcome many of the challenges you
now might have.
Have private access to my vast 21 year
collection of proven, successful marketing tactics, sales letters,
retail ads and promotions you can begin to use today to capture the
lion's share of your market easily. (This element alone is worth
$1000's of dollars in time alone you'd have to spend to hire a
marketing consultant, agency, graphic artist and copywriter.
Here’s what one of my start up
clients had to say about the 6 month start up program.
As we embark on this new business venture,
your advice has helped us focus on our strengths and weaknesses.
Your objectiveness has been a valuable ingredient in our determining
the direction we should take to make our business successful.
We value your judgment and look forward to a
long business relationship as our business continues to
grow.
Richard F. Carey, President, USA
Smart Cards
3. SILVER+ - 3 Month Coaching Package Development of Comprehensive Marketing Plan, 1
Month of Marketing support and Coaching, Critique
of Ads, Idea Generation and Follow Up Implementation of
Plan
I have been using some of these methods in the
past and they work great. I will definitely be putting some more of
what you suggest to work and will keep you updated on my successes
with my new restaurant and catering
company.
Robin Murray, Blackberry BBQ
& Catering
4. Starter+ - 1 Month Coaching Package Development of Comprehensive Marketing Plan, 1 Month of Marketing support and Coaching, Critique of Ads, Idea Generation and Follow Up Implementation of Plan
Guarantee:
This proposal and my execution of these
elements is solely contingent on your satisfaction. If I have not
accomplished my task of giving you a comprehensive marketing plan to
your satisfaction, I don’t deserve to keep your money.
Therefore, if after 1 month of reviewing and
executing the marketing plan, you are not convinced I am meeting
your expectations, I will refund my monthly coaching fee to you in
full.
All costs for advertising, postage or PR
placement, direct mail campaigns or out of pocket expenses performed
on behalf of client will be paid by client at actual
cost.
Don’t delay, every minute you put this off,
you’re just buying into the fact that the same actions lead to the
same results. And if you want your results to be different this
year, than last, you owe it to yourself to check this out,
now.
Individualized Personal Coaching with Allan J. Katz
P.S.: Have you considered how changes in the retail environment will
change the way you have to do business to succeed? I have. We'll be
discussing this and other important new strategies when we begin your
coaching sessions. I look forward to it.
P.P.S.: Remember, get
in now while I still have the time to take on individual clients. You’ll get personal attention to
your most pressing problems right away.
We Accept
Visa, MasterCard, Amercian Express and Discover.
How the order process works
1. Click on the option you want above.
2. You will be transferred to a secure server at
1shoppingcart.com (https://www.mcssl.com).
3. You will be asked to fill
out your payment information.
4. Your first monthly payment will be processed
by 1shoppingcart.com's secure server
5. Your order will be
Done!
6. You will be transferred back to
www.loyaltycoach.com.
Home
Contact Us
