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Alan has been very helpful in helping La Fiesta Restaurant execute our loyalty program with very good results. He is very knowledgeable in direct response and loyalty marketing .

Sam Castillo, La Fiesta Restaurant & Cantina, Waco, TX

Allan has a well organized direct marketing program that, if implemented, will result in increased sales and customer loyalty. His main point: Communicate to your targets, prospects and customers. Its a proven method that works.

Amy Inzitari Clem Sr. Program Manager  The Peterson Group

Through your efforts, our retail sales are up 75% for the first two quarters of this year and customer retention is up 40%.

David Pryor,
Touch of Health Spa,
Memphis, TN

Your letters and postcards were so effective they increased our mail order sales 40% over the same period last year.

Barry Pelts,
President, Corky's BBQ,
Memphis, TN

www.corkysbbq.com

We highly recommend Allan Katz, The Loyalty Coach. His keenly, knowledgeable direct mail advice assisted us in The Grand Opening of our Garden Plaza Hotel Chain. His proven ideas, strategies and creative direct response mail campaign, generated hundreds of business to business leads for our catering and meeting planning division, which we are still benefiting from today.

Pace Cooper, CEO,
Cooper Hotel Group

 

Discover the Marketing Ideas Retail Store Owners Use To Successfully Market Their Retail Stores and Service Businesses...

"Get What Byrd Baggett
Author of the Book of Excellence Calls
"Great Ideas for Increasing Profits In a Multitude of Industries"

 Are you frustrated with the money you've been making in your retail or service company?

If you're frustrated with retail  and service advertising and marketing strategies that don't work anymore.... If you're tired of so many customers jumping ship to the competition it seems you're going to just give up, I have some new ideas you should consider before you do anything drastic.

My name is Allan Katz.   When I owned  a retail store and service company many moons ago, I felt exactly as you do now. I was frustrated working long hours with little to show for it.  And frustrated watching my customers defect to the competition.

I almost gave up entrepreneurship.

Then I discovered a series of loyalty strategies where I could quickly and easily attract more customers and actually keep them, no matter what I charged.   I began to use these techniques and strategies in my advertising, in my store and whenever I networked.   

The discovery that changed my world

These strategies helped me realize the secret to keeping customers loyal and I began concentrating on building loyalty with my present customers instead of constantly spending tons of money looking for new ones.  After all, why look for Tom and Dick when Harry is already a good customer?

Suddenly, once I was able to instantly stay in rapport with my customers... on the phone and in person... my confidence soared.... and frankly, so did my sales.

Once I knew how to win back lost customers, I had them 'eating out of my hand,' wanting to give me more business with just one phone call.  And once I was talking to my good clients,  I had all the tools and answers I needed to increase sales, get referrals and stop wasting tons of money on useless mass media advertising.

Sounds too good to be true, doesn't it?

Well, actually I no longer had to worry about how to sell more goods and services because I discovered how to ask the right questions and they gave me all the information I needed to sell them more merchandise and services.  

What a relief that was...  You can imagine it, can't you?

I began to set goals for myself to stay motivated.  I wrote postcards, sales letters, emails and frequent buyer programs that actually worked to increase my yearly volume 10-15% year after year for over 20 years. This not only boosted my confidence it also boosted my sales volume FIVE TIMES (500%) from when I began my business.

I thought to myself, 'I would have killed to have known something like this when I first started in business.'

So, I went to retail marketing seminars, direct marketing seminars, subscribed to magazines and read every book I could about retail marketing.  I even hired a retail marketing coach to help me build my business and stay motivated.  I created, refined and mastered the art of retail & service company marketing creativity.... and decided to put it all in a complete guide for retailers and service companies.   I call it....

"Great Ideas for increasing store traffic for retailers in a multitude of industries. We're going to buy a copy of your book for each one of our retail clients."

Byrd Baggett, Retailer, Motivational Speaker, Author of The Book of Excellence.

"This is a valuable book I would recommend to anyone who wants to increase sales, get new business and retain valued customers."

Bob Bly, Best Selling Author, How To Promote Your Own Business, Selling Your Services, Targeted Public Relations.

MARKETING MADE EASY:
for retailers & service companies

How To Get More Customers & Keep Them
From Being Swallowed Up By Your Competitors!

Instead of focusing only on keeping customers, this ultimate marketing guide also focuses on actual examples of successful promotions I've developed  to make more sales.... build your business... get rid of frustrating, money wasting ads that don't work .. and conditioning your employees and customers for success.  

When you invest in this ultimate marketing guide you'll easily discover....

  • How to attract and retain high quality customers.
  •  What's the most effective way to advertise and how you can do it for pennies on the ollar
  •  How to stay afloat when larger competitors keep rocking the boat.
  •  Which marketing method works best in getting old customers to come back....one of my strategies reactivates 15%-20% of old customers every time we use it.
  • What are the best retail promotions.... when they pay off most.... and how to use them effectively to drive sales upward on a consistent basis.
  • How to keep employees motivated and pointing in the right direction.
  • What makes marketing work and how to choose.
  • How you can attract new customers and get them to spend more...more often.
  • The problem with couponing and how to avoid them... yet still keep your sales volume high.
  • The pros and cons of setting up a frequent buyer program... when it 's worth it and when it's not.
  • Discover the 12 point system for delivering excellent customer service that leads to long lasting customer relationships.... and continual sales.
  • The goldmine at your fingertips.... how to access it to build excellent customer relationships that continue to boost sales and profits.
  • Why treating customers according to their buying habits will not only create loyalty... it will also reduce costs and overhead.

Through your efforts, our retail sales are up 75% for the first two quarters of this year and customer retention is up 40%.

David Pryor, Touch of Health Day Spa, Memphis, Tennessee

These strategies and actual successful examples are not available together anywhere else for any price.  You won't learn them at retail trade association or browsing the web. 

I know because I've been in your situation and I needed more than just 'information.'  I needed a complete, proven and step-by-step system to increase my sales and keep my customers loyal. 

As Murray Raphel, Best Selling Author of Up The Loyalty Ladder, says in his introduction to this Guide, "What was needed was not only an easy-to-understand guide and (this is the big plus) SPECIFIC EXAMPLES of other businesses similar to your that did what this author writes about.  Ideas that worked for others.  And, (this is the ultimate test) ideas he did himself!"

Are you Skeptical?  I Guess I Can't Blame You...

"Why Shouldn't You Invest In This Ultimate Guide?"

Maybe you have a few questions or concerns.  Or you might not be sure this course is just what you need at this time.  Maybe you could wait a couple years and learn by trial and error. 

Whatever your case or concern, I've answered a few questions here.  Just read the ones that apply to you today.

Question #1:  I have a small budget and can't afford to spend a ton of money in the beginning... especially in this economy.  How do I know I'm going to get my money's worth when I buy this guide?

Good question.

You do not have to have boatloads of money to invest in this guide.

If you do, great... it will help you grow into a retail superstar much faster.

But, you can just as easily start with a small investment (maybe just your time) and reinvest some of your profits into a more comprehensive marketing campaign.  This guide will show you step-by-step how to start small and grow your business.  Some of my most successful coaching members started with baby steps and now have skyrocketed their sales upward.  

You will profit from Marketing Made Easy no matter where you're starting from.  And no matter how much money is in your bank account now.

The sooner you begin applying the hundreds of techniques and following the case studies, the faster your business will grow... you'll profit and become a retail or service superstar.

Every day you wait... is another 24 hours that could have been much more than they were.

Question #2: It seems like this will take a long time to implement, how long will it be before I can begin putting more money in my pocket?

It really depends on you.

You can use some of the strategies, like the quick start guide to give your income a 'shock-burst' in as little as a week.  Others might take a little longer to master to 'show up where it counts.'

No matter what strategies you use... after a full quarter of retail / service strategies and actual successful marketing examples I'll reveal to you, you'll look back and wonder how you ever managed to... or wanted to...do business any other way.

Question #3:  You seem so sure your Marketing Made Easy Guide will relieve my frustration and give me all the tools I need to boost my income and make more sales.  Put your money where your mouth is!  Do you back it up with a meaningful guarantee?

I sure you.  Because I know this guide will work for you.

Period.

In fact I'm so certain that these strategies will make a huge difference in your income potential, solve your marketing problems and give you the proper examples to  rid yourself of frustrating ads and strategies that don't work anymore... I am not just offering any old guarantee....

... I offer TWO Rock-Solid Performance Guarantees!

Even Though I Might Be Ripped Off By A Few Dishonest Con Men,

My Ethical Members Deserve The
"
He's Either A Genius or Crazy"
Performance Guarantees

GUARANTEE #1:

A Full 90-Day, No Questions, No Hassles, Unconditional Money-Back Guarantee

Get my Marketing Made Easy Guide today.  If at any time during the first 3 months you are not absolutely thrilled with the materail... the support... the coaching... and the benefits of membership... if you don't feel it lives up to every single promise I've made and then some, simply return it for a full, no-hassle, no-questions asked refund.

GUARANTEE #2:

The 10-Times Your Investment Or I'll Refund Every Penny Promise

Look... I already know how well my guide will work for you.  And I am so confident in your success that I'm going to give you this unprecedented Guarantee:

Invest in this guide and use the hundreds of techniques & actual examples for one full year.  If you don't earn at least 10 times what you invested in this guide.... and you can honestly show me you used the system.... I will refund every penny.

How can I offer such an outlandish guarantee?

Plain and simple.

Because this guide has worked for me and hundreds of people who are using these strategies everyday, and flourishing.  These students have already referred others to me and become coaching clients and members.  When you implement the strategies and copy the actual examples, it will work for you also.

WOW, Mr. Katz really delivers.  In an easy to understand format, he gives us many tested methods to "keep our customers, get them to buy more and shop more often" as well as attracting new customers.   We used most of the techniques and definitely saw a growth in our customer base and profits.  My favorite was the frequent buyer program.  Long live direct marketing!        

E. Kaplan, Consignment Shop, Brooklyn, New York

Right now, the guide (all 174 pages + 85 ads) is only $49.  The expert level which includes a CD with 85 ads, templates & strategies you can personalize and use right away is $95.  Of course, each level includes the 2 Money Back Guarantees that put 100% of the risk on me.

That might seem like a lot or a little amount of money, depending on your situation and how serious you are about taking your career to 'star' status.  'Expensive' is always a relative term. And I understand we're just beginning to see the economy get better, yet money is tight.  I also understand it might be a stretch for you.... particularly if you're just getting started or facing tough times.

Let Me Put This Into Complete Perspective For You...

Think about what I'm offering you...

Peace of mind.... more confidence... less frustration making bad ad decisions... fewer duds.... more sales potential.... financial freedom....

How much is that worth to you? 

Unless you are giving away your time for less than a clerk at a convenience store, you will make back every penny (and then some) the very first few strategies you implement, depending on your product or service.

Your letters and postcards were so effective they increased our mail order sales 40% over the same period last year.

Barry Pelts,
President, Corky's BBQ,

Memphis, TN

So don't delay. 

Sincerely,

Allan J. Katz

This book is the tool a business owner / marketer must have as a guide in order to succeed in the global marketplace.
Russell Disberger

Director of the Colorado Small Business Development Center